White Labs Media (WLM) are proud to become a member of Independent Media Agencies of Australia (IMAA), the national, not-for-profit industry association for the independent media agency industry.
Since last year, WLM has been closely following the organisation's objectives and the value they are bringing to independent media partners such as ourselves. We are looking forward to how they are able to collectively change the media landscape for the betterment of the client's media results and potentially our motto...transparency!
WLM touched base with Sam Buchanan, IMAA General Manager since last year (the COVID ravaged year) and they have grown significantly since then.
This bodes nothing but confidence that they are setting up for success and we are glad to part of the organisation to bring about this change.