top of page

Programmatic 102

Updated: Apr 29, 2021

Found the programmatic 101 too easy or you know it? Guess it is time to challenge yourself to the next level...102! I know, I know, who would've guessed...

This presentation links to various other learning materials for various terms you are bound to come across in this field. In touches base on the prominent systems in the AU market.

To spoil the topics enclosed:

  • Advertising Channels

  • Display

  • Video

  • Native

  • Social Media

  • Brand Safety, Targeting & Platforms

    • What is Brand Safety?

  • Targeting Capabilities

  • DSPs

Please feel free to #share

Should you have any questions, please feel free to reach out to us and happy to assist mate.

Happy trading, booking media and avoiding fraud traffic.


bottom of page